At Shufan Media we want to provide all the help and support we can to both our clients, and the broader Industry. Across this page is a compilation of work, assets, guides and resources to help you understand Marketing Indie Games.
Got questions that aren't covered here? Want to know more? Drop a question to info@shufan.media and we'll answer best we can!
Want to understand how you should be approaching creatives for the different social media platforms? In this handy guide we've compiled expert insights into what you should include where.
Are you struggling to navigate advertising platforms for your games? Choices like TikTok, Reddit, and Meta each offer unique challenges. Deciding where to allocate your resources and how much to spend can be daunting. So we wrote a short guide!
So you want to know how to advertise on TikTok? With over a billion users it's no surprise that the platform has grown exponentially since its conception. Need help advertising on TikTok? Here are some tips on how you can make it work:
Did you know that less than 10% of Steam users are logged in on Steam on their web browsers? Steam added UTM tracking to their store pages in 2021, but as a tool it doesn't give an accurate estimation… So how can we measure our impact?
How can your game stand out against a saturated market on Steam? Check out our handy guide for what you can do to improve your Steam Store traffic.
We share all these guides across our social media pages on LinkedIn and TikTok, so be sure to find and follow us there to stay in the loop when new articles are posted!